In this video, Piers Osbourne (founder of Back of Beyond Adventures) talks about why he got into the water sports industry and how Back of Beyond Adventures started with a Sunday club that offered water sports for young people.
With stand-up paddle boarding being labelled as the ‘fastest growing water sport’, Piers discusses how the accessibility and affordability of the sport aides its popularity.
Unlike most sports which have a larger demographic of young people participating, stand-up paddle boarding’s biggest demographic of participants is between 35-44. Piers discusses why the tranquillity and access to sports equipment appeals to older demographics.
With many sports dominated by males and almost every water sport having a larger male influence, stand-up paddle boarding is one of few sports where there is a larger demographic of female participants in comparison to men. Piers expresses why women’s ability to apply technique and keep-up enables them to dominate the sport.
Teshani's Sports Corner 